Business Curriculum
Our business program understands the challenges facing women in the work force. The curriculum is designed to educate women to be critical thinkers and creative problem solvers in a fast-changing global and technological environment. Required internships offer a valuable opportunity for hands-on learning and a personal evaluation of career options. Chatham business women develop current knowledge and confidence to enter, succeed, and lead in a field of their choice.
The undergraduate business curriculum begins with a set of core courses which cover the basic functions of business and the environment in which business operates. Courses in management, microeconomics, marketing, finance, and accounting introduce students to today‘s business environment, and will serve to introduce the student to the basics of strategy, business operations, decision-making, marketing principles, sources and methods of financing business ventures, and internal controls. Two additional courses in macroeconomics and business law/ethics complete the core and promote an understanding of the environment in which business operates.
The curriculum also has two advanced courses that specifically develop themes central to business education in Chatham: women‘s leadership development, entrepreneurial thinking, environmental sustainability, and an international focus. These two courses build on skills and knowledge acquired in the core courses while honing leadership and problem solving skills and preparing students to further their studies in graduate school or pursue a professional career.
Majors are offered in accounting, economics, international business, management and marketing.
Program Requirements
+ Core Major Requirements
| BUS105 | Foundations of Business
The course combines the in-depth knowledge of theory and practice of business and fosters analytical and creative thinking. Students build a foundation for future learning by gaining an understanding of business organizations, their structure and functions, the global setting in which they compete, environmental components and the challenges of an increasingly dynamic, complex work environment. | 3 |
| BUS243 | Principles of Marketing
This course introduces students to the basic concepts of marketing strategy and mangement. Students develop and learn to apply the knowledge and analytical skills needed to make effective marketing decisions. Basic marketing concepts such as strategic segmentation, targeting, positioning, product design, pricing, promotions and distribution highlight the marketer's obligation to gain a deep understanding of unique customer groups to meet differentiated cutomer needs effectively, reliabley and profitably in a changing international marketplace. Environmental sustainability is analyzed from teh consumer perspective. Prerequisite(s): BUS 105 | 3 |
| BUS257 | Business Law and Business Ethics
This course will introduce women to the introductory concepts of business law including employment law, social and environmental responsibility of coporations, and international business law. It will also emphasize frameworks for conducting ethical analysis and the analysis of ethical dilemmas. Prerequisites: BUS105 | 3 |
| BUS272 | Principles of Finance
The aim of this course is to enable students to apply fundamental ideas of financial economics to problems in corporate finance. Participants will gain an overview of valuation principles, learn basic principles of corporate finance from the perspective of a financial manager, and through case studies, analyze important financial decisions made within firms. | 3 |
| BUS357 | Entrepreneurial Ventures
Entrepreneurship is an exciting field of study, especially for women. REsearch indicates individuals who study entrepreneurship are three to four times more likely to start their own business. This course will take students through the entire process from start-up growth while exploring the personal and professional challenges. Prerequisite(s): BUS 105 | 3 |
| 0 | ||
| ACT222 | Financial Accounting Principles I
This course represents an introduction to accounting principles; including the accounting process, double-entry bookkeeping, adjusting entries, and the preparation of financial statements. The objectives of this course are to make students aware of the importance of accounting information in every type of organization (private business, not-for-profit, and governmental). | 3 |
| ACT223 | Managerial Accounting Principles
This course represents an introduction to managerial accounting concepts including cost allocation and measurement, cost/volume profit analysis, budgeting, variance analysis, job and process costing, and capital budgeting. As well, partnership accounting an financial statement analysis. Prerequisiste: ACT222 | 3 |
| ECN101 | Principles of Macroeconomics: The U.S. Economy in the World
The concepts of national income and output are analyzed, and emphasis is placed on factors that influence the levels of economic activity, unemployment, and inflation, including fiscal and monetary policy and the role of international economics. | 3 |
| ECN102 | Principles of Microeconomics: Decision-Making by the Firm and Consumers
The roles of the consumer and producer are studied in the context of the functioning of the price system in different market structures. Emphasis is placed on the factors that influence the distribution of income (rent, interest, profit, wages) in the economy and the economic influence of women and their purchase decisions in varying economies.. | 3 |
| INTBUS303 | Internship - Business | 3 |
1 Required Course in Quantitative Reasoning: |
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| BUS110 | Business Statistics
This course introduces essential research tools in business. Topics include descriptive statistics of central tendency and variability and hypotheses testing statistical analysis using correlation, analysis of variance, and regression. Problems use applications from business cases, marketing research, and economic policy. Prerequisite(s): BUS105 | 3 |
5 Courses in Major Concentration:Majors are Accounting, Economics, International Business, Management, and Marketing. |
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Accounting (5 courses)5 required courses |
||
| ACT322 | Intermediate Accounting I
A comprehensive study of generally accepted accounting principles as they relate to the measurement and reporting of assets and income. Students examine the nature, composition, valuation, and classification of balance sheet items. Prerequisite(s): ACT 222 and 223 | 3 |
| ACT323 | Intermediate Accounting II
The second semester continues the application of generally accepted accounting principles related to intangibles, bonds, debt and loans, partnerships, corporations, and analysis of working capital. Prerequisite(s): ACT 322 | 3 |
| ACT324 | Federal Tax Accounting
This course is designed as the first course in federal taxation for the undergraduate student. The primary emphasis of the course is on the income taxation of individuals, but the course also includes an overview of the federal taxation of other forms of business organization (e.g., corporations, partnerships). The focus of the course is on developing knowledge of tax law and its application. Prerequisite(s): ACT 222 | 3 |
| ACT325 | Cost Accounting
A study of cost principles, determination, and control as they apply to job order, process, and standard cost systems. Attention is given to accumulation and interpretation of cost data useful to management. Prerequisite(s): ACT 222 and 223 or permission of the instructor. | 3 |
| ACT331 | Auditing
A study of auditing objectives, standards, and procedures employed in the examination of business enterprises and verification of their financial statements. This course includes an evaluation of internal control, preparation of work papers, report writing, professional ethics, and current auditing trends. Prerequisite(s): ACT 222 and 223 | 3 |
Economics (5 courses)2 required courses |
||
| ECN330 | Global Financial System and the Macro Economy
Combines material on economic analysis of the macro economy with an in depth review of the global financial system. Develops analytical models on how to attain goals of economic growth, price stability, and full employment. Covers role of the financial system, financial crises, and monetary policy. Emphasizes both analytical models and real world policy applications. Prerequisites(s): ECN 101 and 102 | 3 |
3 courses from the following: |
||
| ECN262 | Global Environmental Economics
This course focuses on the study of the relationship between economic activity and the environment. It teaches students the economic perspectives and tools for analyzing environmental problems and evaluating policy solutions. The course covers both conceptual topics and real-world applications. Cross-listed as ENV 262. Prerequisite(s): ECN 102 | 3 |
| ECN351 | International Trade and Finance
An introduction to international trade and finance, and an examination of the structure of international trade and the functioning of the international monetary system. Attention is given to recent issues in these areas and the relationship between the domestic and international economies. Prerequisite(s): ECN 101 or 102 | 3 |
| ECN355 | Economic Analysis of Public Policy
This course develops microeconomic tools of analysis for policy problems through various policy applications. The course is broadly focused on evaluating the rationale for government intervention in the economy and evaluating the efficiency and distributional effects of government policies. The course covers issues such as health care, regulation and immigration. | 3 |
| 0 | ||
Language Requirement: Language proficiency through Intermediate (202) level or fluency in two languages. |
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Management (5 courses)3 required courses |
||
| BUS230 | Organizational Behavior
Organizational behavior seeks to understand, explain, and improve human behavior in organizations. Topics include individual and group dynamics, motivation, leadership, organizational structure, morale, power, labor-management behavior, organizational change and development. Student gain essential knowledge of the systems approach for managing human and organizational dynamics. | 3 |
| BUS415 | Strategic Management
This course presents a detailed exploration of the importance of strategy for providing businesses with a "competitive advantage." Through the analysis of case studies students gain a critical understanding of different business strategies, the different processes of business strategy development, and of strategy implementation. Students also examine the contextual conditions affecting strategy development and strategy successes and failures. Pre-req: BUS105 | 3 |
2 courses from the following: |
||
| BUS240 | International Business
A course in the problems, procedures, and techniques of conducting international trade. Background is provided on the relationships among multinational corporations, international financial markets, and government agencies. Multinational corporations’ strategic formulations of product policy research and development, production, and supply systems, as well as financing of international operations, are examined. Prerequisite(s): BUS 105 | 3 |
| BUS337 | Managing Nonprofit Organizations
Through the use of case studies, assignments, and class projects, this course familiarizes students with the distinctiveness of nonprofit organizations and their management. Specific topics include marketing and fund raising, budgeting, personnel management and supervision, strategic planning and implementation, environmental and program evaluation, and managing interorganizational networks. Prerequisite(s): BUS 105, or SWK 101 and 102, or permission of the instructor. | 3 |
| BUS390 | Human Resources Management
This course reviews the latest developments and technology in the emerging field of human resources management. Readings and case studies are used to assess and evaluate alternative approaches in staffing, training and development, organization development, performance appraisal, compensation, benefits, labor relations, and collective bargaining. The overall emphasis of the course is to help students understand these elements of human resources management within an integrated systems approach. Prerequisite(s): BUS 105 and ECN 101 or 102 | 3 |
Marketing (5 courses)3 required courses |
||
| BUS244 | Consumer Behavior
An analysis of the concepts and research related to buyer behavior. The course reviews and evaluates the major theories of consumer behavior from the economics, behavioral sciences, and marketing literatures. The use of consumer research data for marketing decisions is emphasized. Topics include market segmentation, theories of brand choice, family decision making, life cycle theories, and the diffusion of innovations. Prerequisite(s): BUS 243 | 3 |
| BUS445 | Marketing Strategy
This course examines the concepts and processes for gaining competitive advantage in the marketplace. It is designed around a marketing planning approach with a clear emphasis on how to do strategic analysis and planning. The course takes a hands-on approach toward analyzing markets and market behavior, and matching strategies to changing market conditions. Prerequisite(s): BUS 243 | 3 |
2 courses from the following: |
||
| BUS327 | Global Marketing
This course explores the rapidly evolving realities of international marketing. Through class discussion, case study and project work, students learn to analyze macro-environments (alternative cultures, economic systems, financial markets, governments and legal issues). Students learn to develop marketing strategies and tactics to fit the unique aspects of targeted global markets. Prerequisite: BUS243 | 3 |
| COM234 | Persuasion
This course explores rhetorical and experimental studies of persuasion. It introduces the student to research in the field and critically examines some of the techniques developed in "selling" products, politics, and culture. It also examines the ethical considerations relevant to these techniques. | 3 |
| COM410 | Advertising as Communication
This course reviews the history and development of advertising. The course emphasizes basic advertising campaigns showing relationships of marketing, creative, print, and electronic media. Students will learn the basics of writing and editing for advertising and commercial copy for all media; selling, planning, and buying for the media; advertising's relationship to society and business; media choice; and production of advertising materials, with an emphasis on the creation and design of advertising elements. Prerequisite: COM234 | 3 |
Interdisciplinary Major in Economics 10 courses, exclusive of tutorial: |
||
| ACT222 | Financial Accounting Principles I
This course represents an introduction to accounting principles; including the accounting process, double-entry bookkeeping, adjusting entries, and the preparation of financial statements. The objectives of this course are to make students aware of the importance of accounting information in every type of organization (private business, not-for-profit, and governmental). | 3 |
| ACT223 | Managerial Accounting Principles
This course represents an introduction to managerial accounting concepts including cost allocation and measurement, cost/volume profit analysis, budgeting, variance analysis, job and process costing, and capital budgeting. As well, partnership accounting an financial statement analysis. Prerequisiste: ACT222 | 3 |
| ACT322 | Intermediate Accounting I
A comprehensive study of generally accepted accounting principles as they relate to the measurement and reporting of assets and income. Students examine the nature, composition, valuation, and classification of balance sheet items. Prerequisite(s): ACT 222 and 223 | 3 |
| ACT323 | Intermediate Accounting II
The second semester continues the application of generally accepted accounting principles related to intangibles, bonds, debt and loans, partnerships, corporations, and analysis of working capital. Prerequisite(s): ACT 322 | 3 |
| ACT324 | Federal Tax Accounting
This course is designed as the first course in federal taxation for the undergraduate student. The primary emphasis of the course is on the income taxation of individuals, but the course also includes an overview of the federal taxation of other forms of business organization (e.g., corporations, partnerships). The focus of the course is on developing knowledge of tax law and its application. Prerequisite(s): ACT 222 | 3 |
| ACT325 | Cost Accounting
A study of cost principles, determination, and control as they apply to job order, process, and standard cost systems. Attention is given to accumulation and interpretation of cost data useful to management. Prerequisite(s): ACT 222 and 223 or permission of the instructor. | 3 |
| ACT331 | Auditing
A study of auditing objectives, standards, and procedures employed in the examination of business enterprises and verification of their financial statements. This course includes an evaluation of internal control, preparation of work papers, report writing, professional ethics, and current auditing trends. Prerequisite(s): ACT 222 and 223 | 3 |
| BUS110 | Business Statistics
This course introduces essential research tools in business. Topics include descriptive statistics of central tendency and variability and hypotheses testing statistical analysis using correlation, analysis of variance, and regression. Problems use applications from business cases, marketing research, and economic policy. Prerequisite(s): BUS105 | 3 |
| BUS257 | Business Law and Business Ethics
This course will introduce women to the introductory concepts of business law including employment law, social and environmental responsibility of coporations, and international business law. It will also emphasize frameworks for conducting ethical analysis and the analysis of ethical dilemmas. Prerequisites: BUS105 | 3 |
| 1 Approved accounting or business elective | ||
Interdisciplinary Major in Economics 10 courses, exclusive of tutorial: |
||
| ACT222 | Financial Accounting Principles I
This course represents an introduction to accounting principles; including the accounting process, double-entry bookkeeping, adjusting entries, and the preparation of financial statements. The objectives of this course are to make students aware of the importance of accounting information in every type of organization (private business, not-for-profit, and governmental). | 3 |
| BUS105 | Foundations of Business
The course combines the in-depth knowledge of theory and practice of business and fosters analytical and creative thinking. Students build a foundation for future learning by gaining an understanding of business organizations, their structure and functions, the global setting in which they compete, environmental components and the challenges of an increasingly dynamic, complex work environment. | 3 |
| BUS110 | Business Statistics
This course introduces essential research tools in business. Topics include descriptive statistics of central tendency and variability and hypotheses testing statistical analysis using correlation, analysis of variance, and regression. Problems use applications from business cases, marketing research, and economic policy. Prerequisite(s): BUS105 | 3 |
| ECN101 | Principles of Macroeconomics: The U.S. Economy in the World
The concepts of national income and output are analyzed, and emphasis is placed on factors that influence the levels of economic activity, unemployment, and inflation, including fiscal and monetary policy and the role of international economics. | 3 |
| ECN102 | Principles of Microeconomics: Decision-Making by the Firm and Consumers
The roles of the consumer and producer are studied in the context of the functioning of the price system in different market structures. Emphasis is placed on the factors that influence the distribution of income (rent, interest, profit, wages) in the economy and the economic influence of women and their purchase decisions in varying economies.. | 3 |
| ECN330 | Global Financial System and the Macro Economy
Combines material on economic analysis of the macro economy with an in depth review of the global financial system. Develops analytical models on how to attain goals of economic growth, price stability, and full employment. Covers role of the financial system, financial crises, and monetary policy. Emphasizes both analytical models and real world policy applications. Prerequisites(s): ECN 101 and 102 | 3 |
3 upper-level Economics electives |
||
Interdisciplinary Major in International Business 10 courses, exclusive of tutorial: |
||
| ACT222 | Financial Accounting Principles I
This course represents an introduction to accounting principles; including the accounting process, double-entry bookkeeping, adjusting entries, and the preparation of financial statements. The objectives of this course are to make students aware of the importance of accounting information in every type of organization (private business, not-for-profit, and governmental). | 3 |
| BUS105 | Foundations of Business
The course combines the in-depth knowledge of theory and practice of business and fosters analytical and creative thinking. Students build a foundation for future learning by gaining an understanding of business organizations, their structure and functions, the global setting in which they compete, environmental components and the challenges of an increasingly dynamic, complex work environment. | 3 |
| BUS110 | Business Statistics
This course introduces essential research tools in business. Topics include descriptive statistics of central tendency and variability and hypotheses testing statistical analysis using correlation, analysis of variance, and regression. Problems use applications from business cases, marketing research, and economic policy. Prerequisite(s): BUS105 | 3 |
| BUS240 | International Business
A course in the problems, procedures, and techniques of conducting international trade. Background is provided on the relationships among multinational corporations, international financial markets, and government agencies. Multinational corporations’ strategic formulations of product policy research and development, production, and supply systems, as well as financing of international operations, are examined. Prerequisite(s): BUS 105 | 3 |
| BUS243 | Principles of Marketing
This course introduces students to the basic concepts of marketing strategy and mangement. Students develop and learn to apply the knowledge and analytical skills needed to make effective marketing decisions. Basic marketing concepts such as strategic segmentation, targeting, positioning, product design, pricing, promotions and distribution highlight the marketer's obligation to gain a deep understanding of unique customer groups to meet differentiated cutomer needs effectively, reliabley and profitably in a changing international marketplace. Environmental sustainability is analyzed from teh consumer perspective. Prerequisite(s): BUS 105 | 3 |
| ECN101 | Principles of Macroeconomics: The U.S. Economy in the World
The concepts of national income and output are analyzed, and emphasis is placed on factors that influence the levels of economic activity, unemployment, and inflation, including fiscal and monetary policy and the role of international economics. | 3 |
| ECN102 | Principles of Microeconomics: Decision-Making by the Firm and Consumers
The roles of the consumer and producer are studied in the context of the functioning of the price system in different market structures. Emphasis is placed on the factors that influence the distribution of income (rent, interest, profit, wages) in the economy and the economic influence of women and their purchase decisions in varying economies.. | 3 |
| ECN351 | International Trade and Finance
An introduction to international trade and finance, and an examination of the structure of international trade and the functioning of the international monetary system. Attention is given to recent issues in these areas and the relationship between the domestic and international economies. Prerequisite(s): ECN 101 or 102 | 3 |
2 Approved courses from the following: |
||
| BUS327 | Global Marketing
This course explores the rapidly evolving realities of international marketing. Through class discussion, case study and project work, students learn to analyze macro-environments (alternative cultures, economic systems, financial markets, governments and legal issues). Students learn to develop marketing strategies and tactics to fit the unique aspects of targeted global markets. Prerequisite: BUS243 | 3 |
| 0 | ||
| ECN262 | Global Environmental Economics
This course focuses on the study of the relationship between economic activity and the environment. It teaches students the economic perspectives and tools for analyzing environmental problems and evaluating policy solutions. The course covers both conceptual topics and real-world applications. Cross-listed as ENV 262. Prerequisite(s): ECN 102 | 3 |
| ECN330 | Global Financial System and the Macro Economy
Combines material on economic analysis of the macro economy with an in depth review of the global financial system. Develops analytical models on how to attain goals of economic growth, price stability, and full employment. Covers role of the financial system, financial crises, and monetary policy. Emphasizes both analytical models and real world policy applications. Prerequisites(s): ECN 101 and 102 | 3 |
| 0 | ||
Language Requirement: Language proficiency through Intermediate (202) level or fluency in two languages. |
||
Interdisciplinary Major in Management 10 courses, exclusive of tutorial: |
||
| ACT222 | Financial Accounting Principles I
This course represents an introduction to accounting principles; including the accounting process, double-entry bookkeeping, adjusting entries, and the preparation of financial statements. The objectives of this course are to make students aware of the importance of accounting information in every type of organization (private business, not-for-profit, and governmental). | 3 |
| BUS105 | Foundations of Business
The course combines the in-depth knowledge of theory and practice of business and fosters analytical and creative thinking. Students build a foundation for future learning by gaining an understanding of business organizations, their structure and functions, the global setting in which they compete, environmental components and the challenges of an increasingly dynamic, complex work environment. | 3 |
| BUS110 | Business Statistics
This course introduces essential research tools in business. Topics include descriptive statistics of central tendency and variability and hypotheses testing statistical analysis using correlation, analysis of variance, and regression. Problems use applications from business cases, marketing research, and economic policy. Prerequisite(s): BUS105 | 3 |
| BUS230 | Organizational Behavior
Organizational behavior seeks to understand, explain, and improve human behavior in organizations. Topics include individual and group dynamics, motivation, leadership, organizational structure, morale, power, labor-management behavior, organizational change and development. Student gain essential knowledge of the systems approach for managing human and organizational dynamics. | 3 |
| BUS257 | Business Law and Business Ethics
This course will introduce women to the introductory concepts of business law including employment law, social and environmental responsibility of coporations, and international business law. It will also emphasize frameworks for conducting ethical analysis and the analysis of ethical dilemmas. Prerequisites: BUS105 | 3 |
| BUS415 | Strategic Management
This course presents a detailed exploration of the importance of strategy for providing businesses with a "competitive advantage." Through the analysis of case studies students gain a critical understanding of different business strategies, the different processes of business strategy development, and of strategy implementation. Students also examine the contextual conditions affecting strategy development and strategy successes and failures. Pre-req: BUS105 | 3 |
| ECN102 | Principles of Microeconomics: Decision-Making by the Firm and Consumers
The roles of the consumer and producer are studied in the context of the functioning of the price system in different market structures. Emphasis is placed on the factors that influence the distribution of income (rent, interest, profit, wages) in the economy and the economic influence of women and their purchase decisions in varying economies.. | 3 |
2 courses from the following: |
||
| BUS240 | International Business
A course in the problems, procedures, and techniques of conducting international trade. Background is provided on the relationships among multinational corporations, international financial markets, and government agencies. Multinational corporations’ strategic formulations of product policy research and development, production, and supply systems, as well as financing of international operations, are examined. Prerequisite(s): BUS 105 | 3 |
| BUS337 | Managing Nonprofit Organizations
Through the use of case studies, assignments, and class projects, this course familiarizes students with the distinctiveness of nonprofit organizations and their management. Specific topics include marketing and fund raising, budgeting, personnel management and supervision, strategic planning and implementation, environmental and program evaluation, and managing interorganizational networks. Prerequisite(s): BUS 105, or SWK 101 and 102, or permission of the instructor. | 3 |
| BUS357 | Entrepreneurial Ventures
Entrepreneurship is an exciting field of study, especially for women. REsearch indicates individuals who study entrepreneurship are three to four times more likely to start their own business. This course will take students through the entire process from start-up growth while exploring the personal and professional challenges. Prerequisite(s): BUS 105 | 3 |
| BUS390 | Human Resources Management
This course reviews the latest developments and technology in the emerging field of human resources management. Readings and case studies are used to assess and evaluate alternative approaches in staffing, training and development, organization development, performance appraisal, compensation, benefits, labor relations, and collective bargaining. The overall emphasis of the course is to help students understand these elements of human resources management within an integrated systems approach. Prerequisite(s): BUS 105 and ECN 101 or 102 | 3 |
| 0 | ||
Interdisciplinary Major in Marketing 10 courses, exclusive of tutorial: |
||
| ACT222 | Financial Accounting Principles I
This course represents an introduction to accounting principles; including the accounting process, double-entry bookkeeping, adjusting entries, and the preparation of financial statements. The objectives of this course are to make students aware of the importance of accounting information in every type of organization (private business, not-for-profit, and governmental). | 3 |
| BUS105 | Foundations of Business
The course combines the in-depth knowledge of theory and practice of business and fosters analytical and creative thinking. Students build a foundation for future learning by gaining an understanding of business organizations, their structure and functions, the global setting in which they compete, environmental components and the challenges of an increasingly dynamic, complex work environment. | 3 |
| BUS110 | Business Statistics
This course introduces essential research tools in business. Topics include descriptive statistics of central tendency and variability and hypotheses testing statistical analysis using correlation, analysis of variance, and regression. Problems use applications from business cases, marketing research, and economic policy. Prerequisite(s): BUS105 | 3 |
| BUS243 | Principles of Marketing
This course introduces students to the basic concepts of marketing strategy and mangement. Students develop and learn to apply the knowledge and analytical skills needed to make effective marketing decisions. Basic marketing concepts such as strategic segmentation, targeting, positioning, product design, pricing, promotions and distribution highlight the marketer's obligation to gain a deep understanding of unique customer groups to meet differentiated cutomer needs effectively, reliabley and profitably in a changing international marketplace. Environmental sustainability is analyzed from teh consumer perspective. Prerequisite(s): BUS 105 | 3 |
| BUS244 | Consumer Behavior
An analysis of the concepts and research related to buyer behavior. The course reviews and evaluates the major theories of consumer behavior from the economics, behavioral sciences, and marketing literatures. The use of consumer research data for marketing decisions is emphasized. Topics include market segmentation, theories of brand choice, family decision making, life cycle theories, and the diffusion of innovations. Prerequisite(s): BUS 243 | 3 |
| BUS445 | Marketing Strategy
This course examines the concepts and processes for gaining competitive advantage in the marketplace. It is designed around a marketing planning approach with a clear emphasis on how to do strategic analysis and planning. The course takes a hands-on approach toward analyzing markets and market behavior, and matching strategies to changing market conditions. Prerequisite(s): BUS 243 | 3 |
| ECN102 | Principles of Microeconomics: Decision-Making by the Firm and Consumers
The roles of the consumer and producer are studied in the context of the functioning of the price system in different market structures. Emphasis is placed on the factors that influence the distribution of income (rent, interest, profit, wages) in the economy and the economic influence of women and their purchase decisions in varying economies.. | 3 |
2 courses from the following: |
||
| BUS327 | Global Marketing
This course explores the rapidly evolving realities of international marketing. Through class discussion, case study and project work, students learn to analyze macro-environments (alternative cultures, economic systems, financial markets, governments and legal issues). Students learn to develop marketing strategies and tactics to fit the unique aspects of targeted global markets. Prerequisite: BUS243 | 3 |
| BUS357 | Entrepreneurial Ventures
Entrepreneurship is an exciting field of study, especially for women. REsearch indicates individuals who study entrepreneurship are three to four times more likely to start their own business. This course will take students through the entire process from start-up growth while exploring the personal and professional challenges. Prerequisite(s): BUS 105 | 3 |
| 0 | ||
Interdisciplinary Major in Two Business Disciplines 20 courses, exclusive of tutorial: |
||
| ECN102 | Principles of Microeconomics: Decision-Making by the Firm and Consumers
The roles of the consumer and producer are studied in the context of the functioning of the price system in different market structures. Emphasis is placed on the factors that influence the distribution of income (rent, interest, profit, wages) in the economy and the economic influence of women and their purchase decisions in varying economies.. | 3 |
| ACT222 | Financial Accounting Principles I
This course represents an introduction to accounting principles; including the accounting process, double-entry bookkeeping, adjusting entries, and the preparation of financial statements. The objectives of this course are to make students aware of the importance of accounting information in every type of organization (private business, not-for-profit, and governmental). | 3 |
| ACT223 | Managerial Accounting Principles
This course represents an introduction to managerial accounting concepts including cost allocation and measurement, cost/volume profit analysis, budgeting, variance analysis, job and process costing, and capital budgeting. As well, partnership accounting an financial statement analysis. Prerequisiste: ACT222 | 3 |
| BUS105 | Foundations of Business
The course combines the in-depth knowledge of theory and practice of business and fosters analytical and creative thinking. Students build a foundation for future learning by gaining an understanding of business organizations, their structure and functions, the global setting in which they compete, environmental components and the challenges of an increasingly dynamic, complex work environment. | 3 |
| BUS110 | Business Statistics
This course introduces essential research tools in business. Topics include descriptive statistics of central tendency and variability and hypotheses testing statistical analysis using correlation, analysis of variance, and regression. Problems use applications from business cases, marketing research, and economic policy. Prerequisite(s): BUS105 | 3 |
| BUS243 | Principles of Marketing
This course introduces students to the basic concepts of marketing strategy and mangement. Students develop and learn to apply the knowledge and analytical skills needed to make effective marketing decisions. Basic marketing concepts such as strategic segmentation, targeting, positioning, product design, pricing, promotions and distribution highlight the marketer's obligation to gain a deep understanding of unique customer groups to meet differentiated cutomer needs effectively, reliabley and profitably in a changing international marketplace. Environmental sustainability is analyzed from teh consumer perspective. Prerequisite(s): BUS 105 | 3 |
| BUS257 | Business Law and Business Ethics
This course will introduce women to the introductory concepts of business law including employment law, social and environmental responsibility of coporations, and international business law. It will also emphasize frameworks for conducting ethical analysis and the analysis of ethical dilemmas. Prerequisites: BUS105 | 3 |
| BUS272 | Principles of Finance
The aim of this course is to enable students to apply fundamental ideas of financial economics to problems in corporate finance. Participants will gain an overview of valuation principles, learn basic principles of corporate finance from the perspective of a financial manager, and through case studies, analyze important financial decisions made within firms. | 3 |
| BUS357 | Entrepreneurial Ventures
Entrepreneurship is an exciting field of study, especially for women. REsearch indicates individuals who study entrepreneurship are three to four times more likely to start their own business. This course will take students through the entire process from start-up growth while exploring the personal and professional challenges. Prerequisite(s): BUS 105 | 3 |
| 0 | ||
| ECN101 | Principles of Macroeconomics: The U.S. Economy in the World
The concepts of national income and output are analyzed, and emphasis is placed on factors that influence the levels of economic activity, unemployment, and inflation, including fiscal and monetary policy and the role of international economics. | 3 |
| INTBUS303 | Internship - Business | 3 |
In addition to the above courses, students doing an interdisciplinary major in two business disciplines must complete two of the following clusters: |
||
Accounting (4 courses) |
||
| ACT322 | Intermediate Accounting I
A comprehensive study of generally accepted accounting principles as they relate to the measurement and reporting of assets and income. Students examine the nature, composition, valuation, and classification of balance sheet items. Prerequisite(s): ACT 222 and 223 | 3 |
| ACT323 | Intermediate Accounting II
The second semester continues the application of generally accepted accounting principles related to intangibles, bonds, debt and loans, partnerships, corporations, and analysis of working capital. Prerequisite(s): ACT 322 | 3 |
| ACT324 | Federal Tax Accounting
This course is designed as the first course in federal taxation for the undergraduate student. The primary emphasis of the course is on the income taxation of individuals, but the course also includes an overview of the federal taxation of other forms of business organization (e.g., corporations, partnerships). The focus of the course is on developing knowledge of tax law and its application. Prerequisite(s): ACT 222 | 3 |
| ACT325 | Cost Accounting
A study of cost principles, determination, and control as they apply to job order, process, and standard cost systems. Attention is given to accumulation and interpretation of cost data useful to management. Prerequisite(s): ACT 222 and 223 or permission of the instructor. | 3 |
| ACT331 | Auditing
A study of auditing objectives, standards, and procedures employed in the examination of business enterprises and verification of their financial statements. This course includes an evaluation of internal control, preparation of work papers, report writing, professional ethics, and current auditing trends. Prerequisite(s): ACT 222 and 223 | 3 |
Economics (4 courses) |
||
| ECN330 | Global Financial System and the Macro Economy
Combines material on economic analysis of the macro economy with an in depth review of the global financial system. Develops analytical models on how to attain goals of economic growth, price stability, and full employment. Covers role of the financial system, financial crises, and monetary policy. Emphasizes both analytical models and real world policy applications. Prerequisites(s): ECN 101 and 102 | 3 |
2 Approved economics major electives |
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International Business (4 courses) |
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| BUS240 | International Business
A course in the problems, procedures, and techniques of conducting international trade. Background is provided on the relationships among multinational corporations, international financial markets, and government agencies. Multinational corporations’ strategic formulations of product policy research and development, production, and supply systems, as well as financing of international operations, are examined. Prerequisite(s): BUS 105 | 3 |
| ECN351 | International Trade and Finance
An introduction to international trade and finance, and an examination of the structure of international trade and the functioning of the international monetary system. Attention is given to recent issues in these areas and the relationship between the domestic and international economies. Prerequisite(s): ECN 101 or 102 | 3 |
2 Approved international business major electives Language Requirement: Language proficiency through Intermediate (202) level or fluency in two languages. |
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Management (4 courses) |
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| BUS230 | Organizational Behavior
Organizational behavior seeks to understand, explain, and improve human behavior in organizations. Topics include individual and group dynamics, motivation, leadership, organizational structure, morale, power, labor-management behavior, organizational change and development. Student gain essential knowledge of the systems approach for managing human and organizational dynamics. | 3 |
| BUS415 | Strategic Management
This course presents a detailed exploration of the importance of strategy for providing businesses with a "competitive advantage." Through the analysis of case studies students gain a critical understanding of different business strategies, the different processes of business strategy development, and of strategy implementation. Students also examine the contextual conditions affecting strategy development and strategy successes and failures. Pre-req: BUS105 | 3 |
1 Approved management major elective |
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Marketing (4 courses) |
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| BUS244 | Consumer Behavior
An analysis of the concepts and research related to buyer behavior. The course reviews and evaluates the major theories of consumer behavior from the economics, behavioral sciences, and marketing literatures. The use of consumer research data for marketing decisions is emphasized. Topics include market segmentation, theories of brand choice, family decision making, life cycle theories, and the diffusion of innovations. Prerequisite(s): BUS 243 | 3 |
| BUS445 | Marketing Strategy
This course examines the concepts and processes for gaining competitive advantage in the marketplace. It is designed around a marketing planning approach with a clear emphasis on how to do strategic analysis and planning. The course takes a hands-on approach toward analyzing markets and market behavior, and matching strategies to changing market conditions. Prerequisite(s): BUS 243 | 3 |
1 Approved marketing major elective |
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+ Minor Requirements
Minor Requirements – Accounting6 courses, including: |
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| ACT222 | Financial Accounting Principles I
This course represents an introduction to accounting principles; including the accounting process, double-entry bookkeeping, adjusting entries, and the preparation of financial statements. The objectives of this course are to make students aware of the importance of accounting information in every type of organization (private business, not-for-profit, and governmental). | 3 |
| ACT223 | Managerial Accounting Principles
This course represents an introduction to managerial accounting concepts including cost allocation and measurement, cost/volume profit analysis, budgeting, variance analysis, job and process costing, and capital budgeting. As well, partnership accounting an financial statement analysis. Prerequisiste: ACT222 | 3 |
| ACT322 | Intermediate Accounting I
A comprehensive study of generally accepted accounting principles as they relate to the measurement and reporting of assets and income. Students examine the nature, composition, valuation, and classification of balance sheet items. Prerequisite(s): ACT 222 and 223 | 3 |
| ACT323 | Intermediate Accounting II
The second semester continues the application of generally accepted accounting principles related to intangibles, bonds, debt and loans, partnerships, corporations, and analysis of working capital. Prerequisite(s): ACT 322 | 3 |
| ACT324 | Federal Tax Accounting
This course is designed as the first course in federal taxation for the undergraduate student. The primary emphasis of the course is on the income taxation of individuals, but the course also includes an overview of the federal taxation of other forms of business organization (e.g., corporations, partnerships). The focus of the course is on developing knowledge of tax law and its application. Prerequisite(s): ACT 222 | 3 |
| ACT325 | Cost Accounting
A study of cost principles, determination, and control as they apply to job order, process, and standard cost systems. Attention is given to accumulation and interpretation of cost data useful to management. Prerequisite(s): ACT 222 and 223 or permission of the instructor. | 3 |
1 approved elective from Accounting or Business program offerings |
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Minor Requirements - Business6 Approved courses from Business program offerings |
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Minor Requirements – Economics |
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| ECN101 | Principles of Macroeconomics: The U.S. Economy in the World
The concepts of national income and output are analyzed, and emphasis is placed on factors that influence the levels of economic activity, unemployment, and inflation, including fiscal and monetary policy and the role of international economics. | 3 |
| ECN102 | Principles of Microeconomics: Decision-Making by the Firm and Consumers
The roles of the consumer and producer are studied in the context of the functioning of the price system in different market structures. Emphasis is placed on the factors that influence the distribution of income (rent, interest, profit, wages) in the economy and the economic influence of women and their purchase decisions in varying economies.. | 3 |
4 Approved upper-level Economics electives |
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Minor Requirements – Applied Management6 courses, including: |
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| BUS243 | Principles of Marketing
This course introduces students to the basic concepts of marketing strategy and mangement. Students develop and learn to apply the knowledge and analytical skills needed to make effective marketing decisions. Basic marketing concepts such as strategic segmentation, targeting, positioning, product design, pricing, promotions and distribution highlight the marketer's obligation to gain a deep understanding of unique customer groups to meet differentiated cutomer needs effectively, reliabley and profitably in a changing international marketplace. Environmental sustainability is analyzed from teh consumer perspective. Prerequisite(s): BUS 105 | 3 |
| BUS357 | Entrepreneurial Ventures
Entrepreneurship is an exciting field of study, especially for women. REsearch indicates individuals who study entrepreneurship are three to four times more likely to start their own business. This course will take students through the entire process from start-up growth while exploring the personal and professional challenges. Prerequisite(s): BUS 105 | 3 |
| ECN102 | Principles of Microeconomics: Decision-Making by the Firm and Consumers
The roles of the consumer and producer are studied in the context of the functioning of the price system in different market structures. Emphasis is placed on the factors that influence the distribution of income (rent, interest, profit, wages) in the economy and the economic influence of women and their purchase decisions in varying economies.. | 3 |
| INTBUS303 | Internship - Business | 3 |
| ACT222 | Financial Accounting Principles I
This course represents an introduction to accounting principles; including the accounting process, double-entry bookkeeping, adjusting entries, and the preparation of financial statements. The objectives of this course are to make students aware of the importance of accounting information in every type of organization (private business, not-for-profit, and governmental). | 3 |
| BUS105 | Foundations of Business
The course combines the in-depth knowledge of theory and practice of business and fosters analytical and creative thinking. Students build a foundation for future learning by gaining an understanding of business organizations, their structure and functions, the global setting in which they compete, environmental components and the challenges of an increasingly dynamic, complex work environment. | 3 |
| ECN101 | Principles of Macroeconomics: The U.S. Economy in the World
The concepts of national income and output are analyzed, and emphasis is placed on factors that influence the levels of economic activity, unemployment, and inflation, including fiscal and monetary policy and the role of international economics. | 3 |
Minor Requirements – Marketing6 courses, including: |
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| BUS105 | Foundations of Business
The course combines the in-depth knowledge of theory and practice of business and fosters analytical and creative thinking. Students build a foundation for future learning by gaining an understanding of business organizations, their structure and functions, the global setting in which they compete, environmental components and the challenges of an increasingly dynamic, complex work environment. | 3 |
| BUS243 | Principles of Marketing
This course introduces students to the basic concepts of marketing strategy and mangement. Students develop and learn to apply the knowledge and analytical skills needed to make effective marketing decisions. Basic marketing concepts such as strategic segmentation, targeting, positioning, product design, pricing, promotions and distribution highlight the marketer's obligation to gain a deep understanding of unique customer groups to meet differentiated cutomer needs effectively, reliabley and profitably in a changing international marketplace. Environmental sustainability is analyzed from teh consumer perspective. Prerequisite(s): BUS 105 | 3 |
| ECN102 | Principles of Microeconomics: Decision-Making by the Firm and Consumers
The roles of the consumer and producer are studied in the context of the functioning of the price system in different market structures. Emphasis is placed on the factors that influence the distribution of income (rent, interest, profit, wages) in the economy and the economic influence of women and their purchase decisions in varying economies.. | 3 |
3 courses from marketing major. |
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